February 2010
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10 Headline Templates from the Pros
Headlines are the gatekeeper to getting abundant clicks and there is a fine line and a quick instant that triggers the decision for further investigation - or not. Below are ten headline templates sure to get clicks - just fill in the blanks, Mad Libs style - you can even practice on a long car trip. 1. MISTAKES TO AVOID WHEN (doing something - anything that takes a smig of skill) 2. NEW...
Feb 26th
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3 Surprising Consumer Comforts
The obvious go-tos for consumer comforts are food and “toys.” We know who has that down to science! When I think of my own creature comforts I think of fleece blankets, whip cream and my iPod. But in this age of awareness, clever entrepreneurs are responding to consumer needs in a not-so-conventional way - they’re thinking longer term. 1. A Change of Space co-owners have coined...
Feb 25th
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