If a picture can say 1,000 words about your business, will a calendar say 12,000?
Below I’ve listed 5 additional, creative ways to make money off your company calendar:
1. Solicit 11 contributors - For a flat rate (if you’re distributing them for free) or a cost per sale, get 11 other experts in your field to contribute a photo with information, tips or a review. Leave one month for you!
2. Include coupons - Driving to my father-in-law’s house on Christmas Eve, I passed a local roast beef establishment that was advertising their calendars for $4.99, which includes $85 in coupons. So, basically the five bucks covers production and the coupons are going to get customers in every month for a roast beef meal…but don’t forget the custard and chili fries while you’re here!
3. 12 Contests - Contests typically require an entrence fee to attract only serious participants. Sell your calendar as the entrence fee, good for one of the monthly contests in your calendar.
4. Project of the Month - We’ve become so spoiled with free info that our audience is programmed to seek it. Give a free how to demo where the supplies become your source of income - promote your own products or affiliate products.
Have a blessed and profitable year!